Make the Right Marketing Decisions Before You Spend More Money
For founders and business leaders who want clarity, focus, and confidence before committing to execution, hiring, or long-term marketing investments.
When resources are tight, the costliest mistake is moving forward without clarity. I help businesses step back, diagnose what is actually holding growth back, and make smarter decisions before investing more time, budget, or energy.
Trusted By
Worked with and trusted by teams across several industries, including YouTube, Prudential, Island Def Jam, and growth-stage founders nationwide.
Does This Sounds Familiar?
Your Marketing Feels Busy, But Growth Feels Uncertain.​
Many founders are not short on effort. They are short on clarity.
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​YOU MIGHT BE:
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Spending on marketing without knowing what is actually working
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Juggling multiple channels without a clear priority
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Unsure whether to hire, outsource, or pause
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Hesitant to commit because the risk feels high
This is not a marketing problem. It is a decision problem.
Clarity Before Commitment
My work is designed to reduce risk, not add it.
Instead of pushing tactics or long-term retainers, I help you:
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Identify the real constraint to growth
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Clarify what matters most right now
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Decide what to stop doing
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Build a focused plan you can execute with or without me.
You stay in control. You keep optionality.
Hi! My Name is Phaon K. Spurlock.
Entrepreneur. Marketer. Speaker. Writer. Philanthropist. Ex-Googler. MBA Graduate and Adjunct Professor at New York University and The New School.
With over 17 years of marketing experience and multiple successful brands, I help businesses develop effective strategies and tactics to attract and retain customers, ultimately driving revenue growth and enhancing brand reputation.
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Now, I'm here to share my expertise with you!
How We Work Together
Risk-Reduction Tools
Growth Breakdown Diagnostic
For founders who are unsure what to fix first. A focused diagnostic to identify where growth is breaking down before spending more.​
Strategy Intensive
For leaders who need clarity fast. A working session that delivers a clear direction, priorities, and a 30-day action plan.​
Growth Campaign Consulting
For businesses ready to move forward with guided execution on a specific growth initiative without hiring or long-term commitments.​
Fractional CMO
For companies that need senior-level guidance and decision support without the cost or risk of a full-time executive.
Monday Marketing Mixer
For founders who want ongoing guidance, accountability, and clarity in a group setting.
This Is a Good Fit If You
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Want clarity before spending more
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Prefer fewer, better decisions over more activity
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Value strategy and focus over noise
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Want flexibility, not lock-in
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Are navigating growth in an uncertain environment
Trusted for Strategy, Not Just Execution
I have worked across industries including finance, technology, healthcare, non-profit, and consumer brands, helping teams clarify direction and move forward with confidence.
As an adjunct professor at New York University, I also teach marketing strategy to the next generation of leaders
Mihir Desu, Entrepreneur and DJ
Autumn Keck, Founder of Scribe LLC
Carl Napoleon, CEO of Carnival Jumpers
Jan Soolman, Owner
Clutch Towels
"As a smaller operation I did not have a big budget, but I was able to work with them and get big results. My campaign generated strong ROI and drove sales and visits to my site. Working with Phaon was great. He was always responsive, knowledgeable and professional, keeping me on task and on budget. My business is in a much better place now, and I would highly recommend!"
Remy Arteaga, Executive Director, CUNY Startups
Thank you so much for giving your time and expertise!!
"I learned so much from your workshop, and I consider myself somewhat knowledgeable in the space, but you are clearly an expert!! The information you shared with our founders was on point and outstanding. Digital Marketing is a critical aspect of any business and you made it understandable and actionable."
Lamar Shambley, Executive Director of Teens of Color Abroad
"Bringing Phaon on as a consultant for our spring fundraiser was one of the best decisions we made. He communicated clearly through every step of the process, adjusted his strategy to align with our vision, and developed a marketing guide that brought our dreams to a reality."
