A Marketing Consultant usually begins by collaborating with you to create a Marketing Plan that encompasses an initial Marketing Analysis, Marketing Strategy, and Marketing Budget. Additionally, the consultant should provide continuous support for your business, allowing for prompt identification and implementation of new opportunities.
It is essential to understand that Marketing Consultants are not always responsible for producing leads or revenue from marketing initiatives. Instead, their primary role is to assist you in comprehending your customers' needs and undertaking activities that meet those needs cost-effectively.