As an experienced consultant, I take a collaborative and data-driven approach to help you achieve your business objectives. I provide ongoing monitoring and analysis of your marketing efforts to ensure that you are getting the best possible ROI. Contact me today to learn more about how I can help your business thrive.
Marketing strategy refers to the overall plan of action that a company or organization devises to promote and sell its products or services to its target customers.The objective of a marketing strategy is to increase brand awareness, drive customer engagement, and ultimately, generate revenue and profit for the organization.
PPC stands for Pay-Per-Click, which is a form of digital advertising where advertisers pay a fee each time one of their ads is clicked. It is a model of online advertising used to drive traffic to websites, in which advertisers pay each time a user clicks on one of their ads.
Event or Experiential
Event or experiential marketing can be an effective way to reach and engage with target audiences in a unique and memorable way.
Experiential marketing is a form of marketing that focuses on creating immersive and engaging experiences that allow consumers to interact with a brand or product in a memorable way.
Raphael Richard, Associate Manager, Internship Program, T. Howard Foundation
“Loved the energy” is how one of our college students at the T. Howard Foundation described “Build Your Own Voice: Personal Branding” an engaging workshop presented and facilitated by Phaon Spurlock at our 2018 Intern Orientation. The purpose of this orientation was to prepare over 100 interns with essential skills needed to help them be successful and standout at their summer internships with media and entertainment companies. Phaon’s use of GIFS and emoji’s was appealing and relevant for our college student audience from start to finish. Another student explained that they “Loved the integration of emoji’s and applying them to our lives.” The use of “Real world examples” was “Very Informative.” All of our interns agreed that after Phaon’s presentation they now have a better understanding of the importance maintaining a digital presence. We would definitely invite Phaon back to engage with our interns about branding!"